Optimize your Web conversions, email, and profit


Why Conversion Multiplier

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" Yes, I want to learn how to increase our web site's conversion rate using Conversion Multiplier's multivariate testing technology.

Please contact me to schedule a time for a live demo of your software."

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We know it’s tempting, but your chance of picking the winning creative combination among millions for your Web site, landing pages, and email is remote. Fortunately, choosing Conversion Multiplier is easy.

Choose us, and indulge in profits and peace-of-mind

1) Conversion Multiplier offers unmatched performance. The proprietary algorithm developed for Conversion Multiplier goes beyond the regression analysis and Taguchi approaches of others. Called Mean Variance Optimization, our algorithm combines the Taguchi methodology with a Nobel-prize winning portfolio allocation algorithm developed for Wall Street by Harry Markowitz. In head to head tests, Conversion Multiplier's technology consistently outperforms all other methods.
 

2) Conversion Multiplier is a unique multivariate testing solution that can optimize not only your revenue, but your profits.
What if the version that produces the highest revenue increases costs because it offers free or reduced shipping, it bundles a second product at a discount, or it drives more customer service or technical support calls? For any variables that increase costs, Conversion Multiplier is unique in its ability to help you understand how these versions will impact profits.

3) Conversion Multiplier can enable you to achieve a higher conversion rate improvement in a shorter time, with fewer visitors required. This is because Conversion Multiplier can test interactions between factors in a single test.

4) Conversion Multiplier produces greater improvements because we test the things that matter (e.g.: offers, headlines, copy, prices) versus less significant factors like color.

5) Conversion Multiplier enables greater test accuracy by tracking conversions offline. If you display a toll-free number on your Web site, it's critical that you track offline orders placed via the telephone or your test results will be under-reported and inconclusive.

6) Conversion Multiplier ensures greater test reliability by tracking both IP addresses and cookies. Using only one of these methods misses a significant percent of visitors who may, for example, have cookies blocked by their security software.

7) Conversion Multiplier can help you to optimize sales by evaluating multiple calls-to-action in the same test. For example, a landing page with an email signup can indicate potential sales, while the order button and toll-free number show current sales.

8) Conversion Multiplier can optimize your email marketing. You know that email is one of your most important marketing tools. That's why Conversion Multiplier offers you the unique ability to optimize your email marketing along with your Web site and landing pages.

If you're interested in learning more about optimizing your conversions and profits with Conversion Multiplier, please click here to contact us.
 

 


Sales, Marketing, and Customer Relationship Management
33 West 19th Street, 4th Floor, New York, NY 10011
Tel. 1-213-814-2918

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